Santevia is a family-owned and operated business that cares deeply about making clean, mineral-rich water accessible. I've worked at Santevia since March 2024. As the only full time designer at Santevia I'm in charge of designing the majority of the creative assets the company needs, as well as mentoring part-time staff and interns.
During my time here I've designed physical media such as packaging for new products, in-store banners & shelf-talkers, a new trade show booth, manuals & pamphlets. I've designed digital media such as the shop website, landing pages and thousands of digital ads from performance analysis all the way through to design execution. In addition to these daily tasks, I've produced 7 different half to full day photoshoots for the company. From booking models, photographers and locations, to organizing food orders, products, props, as well as day-of directing and coordinating.
To see some of the content creation I produced for Santevia, please visit this link.
To see some Amazon how-to videos I produced for Santevia, please visit this link.
Glass Water System Amazon carousel. The end goal of any product carousel is to give buyers confidence to purchase the product. The aesthetic goal for this carousel was to have each image uniquely interesting yet cohesive as a collection. With each image being visually interesting and different from the previous, it encourages potential buyers to see what's on the next slide and to learn more.
The goal for these banners were for them to make sense if they are viewed both apart or together. It was one of the first larger scale projects I did after we completed a rebranding at the end of 2025.
The Santevia Shower Filter was the first new product to be launch after I started working there. I had the pleasure of designing the whole packaging system from the outer box, the refill pack box, two component packages, the manual, as well as all the retail items that went with it such as a 6-pack of refills for retail shelves (seen above), a shelf display for perspective buyers, shelf talkers, posters, info sheets and more.
This is the bath filter package for Santevia. The bath filter originally came in a larger box but the company decided to switch to a Mylar bag. It was my task to redesign the packaging for this product. (Note: the branding for Santevia has changed since this was designed) This project had the difficulty of having a lot of information needing to fit on a small bag, as well as including French in a meaningful way.
Below is a small selection of the 2-15 Meta digital ads I've created weekly for Santevia while working for them since March 2024.